You can’t have an anniversary without a special anniversary edition bottle — and this one is certainly special, with Norman Collins’ photo on the back. You may know him better by another name:

January 14th marks the 106th birthday of the undisputed father of old school tattooing, Norman “Sailor Jerry” Collins. Known for his unapologetic attitude and all-American values, Norman Collins was a tattoo legend, a musician, radio host, biker, and served in the U.S. Navy.

After his time in the Navy, Collins made Hawaii his home and opened a tattoo parlor where he showcased the innovative craftsmanship and artistry that made him famous. He was an inspiration for many modern day artists and creators such as tattoo artists Oliver Peck, Michael Malone and artist turned designer Ed Hardy. Collins’ iconic flash art work has lived on in tattoo designs and art across the world.

Sailor Jerry Spiced Rum was created to honor Norman “Sailor Jerry” Collins, and the brand celebrates all of his personal passions – from the military and the inked community, to motorcycles and rock n’ roll, and to those people and partners who live their lives according to their beliefs.

To celebrate, Sailor Jerry Spiced Rum has teamed up with The Field Museum in Chicago, to host a special birthday celebration. The Field Museum’s Tattoo Exhibit is currently home to some of Norman Collins’ original tattoo flash artwork, so to honor the legend on his birthday, Oliver Peck from Spike TV’s Ink Master’s will be providing complimentary Norman Collins flash tattoos to a select number of attendees.

In honor of Mr. Collins, here are three cocktails to celebrate the tattooed icon.

This cool, refreshing cocktail called a Cherry Jerry is delightful. When garnishing with the cherry, why not add a couple of spoons of syrup from the maraschino cherry jar? The spiced rum plays off of the lemon-lime soda for a drink fit for a backyard picnic or poolside. Save this recipe for the hot months to come. You’ll be pleased with it.

Cherry Jerry
1 part Sailor Jerry Spiced Rum
3 parts lemon-lime soda
grenadine or Cherry Heering floater
garnish with a Jerry’s Cherry (see below)

Add all ingredients into a cocktail glass, garnish and serve.

Jerry’s Cherries
Drain a 10 ounce jar of Maraschino Cherries of their liquid. Fill with Sailor Jerry Spiced Rum. Return the lid and refrigerate for at least 1 week.

The ginger and rum mingle together in the Jerry Loves Ginger cocktail to make a wonderful blend of zing and spices. Don’t substitute ginger ale; you want to do the rum justice. This might also make a nice hot toddy. Simply heat up the ginger beer with a bag of chamomile tea to brew the tea. Add to a mug with the rum and a tablespoon of honey.

Jerry Loves Ginger
1 part Sailor Jerry Spiced Rum
3 parts ginger beer

Add Sailor Jerry to an empty highball glass, then fill with ice. Top with ginger beer and garnish with candied ginger.

A Ginger Spiced Negroni is a spicy take on a Negroni. We found the Campari a little overpowering in this cocktail, though it did lighten up as the ice melted. Perhaps using a half part would be better. It is definitely to be enjoyed as a slow sipper. Some people like their Negroni as a before-dinner drink but we recommend this one for later in the evening.

Ginger Spiced Negroni
1 part Sailor Jerry Spiced Rum
1 part Campari
1/2 part ginger liqueur
1/2 part sweet vermouth

In empty mixing glass, measure Sailor Jerry. Add Campari, ginger liqueur, and sweet vermouth. Add a few chunks of ice and stir to blend flavors and dilute. Add more ice and repeat. Strain into empty chilled old fashioned glass. Add fresh ice block and garnish with candied ginger.