Review: Purus Vodka

Review: Purus Vodka

Organic vodka from Piedmont, Italy? An oddity, for sure, but this wheat-based vodka is expanding into its eighth state in the U.S. this year, so growth is in the works.

Made in Lagnasco, Italy, Purus (also written in all caps) is quintuple distilled in column stills and bottled in a decanter that “pays tribute to the pristine water flowing from the Italian Alps.”

The nose: smoky, with limited medicinal notes. The palate continues the theme: charcoal character is the primary component, along with muted apple and brown sugar on the finish. The body has a really nice fleshiness to it, and the finish ends up on a savory and sweet combo.

Lots of nice components here, but the smoky nose and hefty charcoal character are a bit much, weighing down the experience. Nifty bottle, though.

80 proof.

B / $25 

Purus Vodka




Christopher Null is the founder and editor in chief of Drinkhacker. A veteran writer and journalist, he also operates Null Media, a bespoke content creation company.


  1. Bob Siddoway on June 12, 2012 at 7:31 am

    Any word on how this is filtered? That may account for the charcoal notes. Nice looking bottle for a $25 vodka, though.

  2. Christopher Null on June 12, 2012 at 7:44 am

    Bob: Yes, heavily filtered through active charcoal.

  3. Bob Siddoway on June 13, 2012 at 8:54 am

    Well, that makes sense, as I assumed. Sounds like it may mix well with cola, though, just not served neat.

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