Review: Fuchen Herbal Liqueur

Review: Fuchen Herbal Liqueur

If the Fuchen Effen Cocktail hasn’t already been invented, consider me shocked. Mixology, after all, is not a business known for its subtlety.

All kidding aside, Fuchen is a new entry into the curiously on-the-rise market of international amari — bittersweet, dark liqueurs now being inspired mainly by the success of the granddaddy of them all: Jagermeister.

Fuchen, hailing from Germany, is one of the more mild versions of this type of spirit I’ve encountered. The nose immediately says cinnamon and vanilla, coming across as very dessert-like, almost like a cinnamon bun. The attack on the palate is immediately sweet, quite sugary, then a moderate bitterness washes over you. The balance is good, and then the sweetness comes back again, fairly strong, on the finish, offering more of those cinnamon and vanilla notes, plus some dark chocolate character.

These herbal liqueurs are becoming increasingly common, but Fuchen is distinguished by its relative mildness and the decision to err away from bitter and into sweet. For those looking for a Jagermeister alternative with quite a weaker and sweeter punch, this is a surprisingly solid choice.

80 proof. Launching this fall.

A- / $NA

Fuchen Herbal Liqueur




Christopher Null is the founder and editor in chief of Drinkhacker. A veteran writer and journalist, he also operates Null Media, a bespoke content creation company.


  1. Jeff on August 3, 2011 at 2:18 pm

    An acquaintance of mine at DBI told me this will be retailing for $30.

    He liked it and referred to Fuchen as “an adult version of Jager.”

  2. alpha girl on August 29, 2011 at 3:40 am

    Do you think this will launch and be a hit? Yaegermeister as I recall taste like cough medicine.

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