New Recipe: The B.B.C.

New Recipe: The B.B.C.

the bbc

As part of my blueberry kick, and largely by happenstance, the good folks at Beefeater sent along some recipes for what they’re trying to kick off as “sharp’ners,” defined as “a London term for a quick, social drink that allows friends to connect without committing an entire evening.” The idea is that “getting a drink” has come to mean having four or five drinks and getting smashed out of your gourd. With a sharp’ner, you’re meant to have just one and then split for the door, because you have a life apart from your drunk friends.

This one caught my eye and I tried it out for you:

The B.B.C. (Beefeater, Blueberi, Cranberry)
2 parts Beefeater Gin
1 part Stoli Blueberi
3 parts Cranberry Juice

Pour ingredients into a shaker filled with ice. Shake vigorously and strain into martini glass. Garnish with a lime twist.

I had no limes and no Beefeater (I used Plymouth), and used a cranberry-pomegranate juice blend, but the whole affair came together nicely. It’s fairly sweet but not too sweet, and indeed you really feel like you’ve had “enough” after one. Though I do not mean that in a bad way at all. It’s sharp!

You can add your name to Beefeater’s petition to have dictionaries recognize the new term if you’d care to at




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