The Pew Charitable Trust offers up a long and informative read on the current state of craft beer sales in America, and how it poses a potential threat to bigger beer companies. We’ve been touching on this subject here and there in Reads over the past few months, but this article brings everything up to date quite nicely. [Stateline]
Because it’s a slow news day, the Wall Street Journal profiles James Nielsen, the 34-year old who did the unthinkable and ran the “beer mile” in under 5 minutes. Apparently, the first ever championships are scheduled to be held later this summer. We’ll keep you posted. [WSJ]
Infamous Indiana whiskey distiller MGP announced yesterday via press release that it will be expanding its core offering to include 14 new spirits from which clients may choose for their bespoke bottling. Eight of these new 14 will be flavored whiskey options including black licorice and butterscotch flavored whiskeys. The other six include two new rye whiskeys, a 95% wheat whiskey, a 100% barley malt whiskey, and two bourbons, one produced with 45% wheat, and the other produced with 49% barley malt. Watch for reviews in, oh, three to seven years when other folks start bottling these things. [Press Release]
Finally today, we were super excited to receive a link to something called BeverageGrades, a new and somehow “objective” metadata web resource to help us pick out new bottles of wine which using several different scientific criteria, thereby rendering the need for subjective critical opinion obsolete. We’re pleased to report after numerous attempts at selecting different types of wine, we got exactly what we were looking for.