Review: AMP Energy Juice

You’ve undoubtedly heard the radio commercials by now. AMP is billed as “the spark that ignites and kick-starts the day,” 100 percent juice with added caffeine and other pick-me-ups. Basically a way to drink Red Bull in the morning without the embarassment.

AMP comes in two flavors, both featuring 100% juice plus taurine, guarana, caffeine, lycopene, and some of your standard vitamins (C, E, Niacin, B6, B5, and Pantothenic Acid).

AMP Orange is actually a mix of orange and white grape juice and it’s clear from the first sip that it’s not all orange. In fact, it’s pretty watery, and doesn’t really taste very orange-like. It’s not unpleasant, but the effect is more of an “orange drink” than real juice — though at least it’s easy to knock down. B

AMP Mixed Berry may surprise you, as it’s also made up of… orange and white grape juice, plus artificial and natural flavors. It’s tart and saccharine tasting, much less palatable than the orange version — and mixed berry only in the sense that there are vague fruit flavors mixed into the bottle. C-

Your pick-me-up mileage may vary.

about $3 per 12-oz. bottle / ampenergy.com


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9 Responses

  1. Nathan April 17, 2010 / 3:22 pm

    You mean I am supposed to be embarrassed about drinking redbull in the morning?

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