Wine club? What could be more boring?
Our friends at For Scotch Lovers are doing something new: Offering a sort of Whiskey of the Month Club called the Whisky Explorers Club.
Here’s how it works: Six times a year each member will receive four tasting sample bottles of whiskies from around the world. These whiskies will arrive in generically-labeled bottles, with no brand or age identity. Members will also receive instructions directing them to our website, where they will be required to input their own tasting notes for each whisky, after which they will provided with the name of the whisky they tasted. The fee is $120 a year (or just $5 per whiskey — and that includes shipping and a free tasting glass!) — and two higher-tier memberships are also available, mainly offering discounts on retail bottles.
Pretty cool idea — letting you taste 24 whiskies completely blind every year and getting to find out what they were after you sample them. (Many such clubs do private bottlings and never let on what the identity of the whiskey is, leaving you forever in the dark.)
I can’t wait to try it out for myself!