Did you know: Skyy is the #4 vodka brand in the U.S.? I always thought Skyy was a west coast thing (they’re based here in S.F.), but I guess they’re really a powerhouse in the biz. With products like this one, it’s easy to see why.

Passion fruit, as flavors go, is invariably a big win. Putting it in vodka as a flavoring agent is a real no-brainer, and it’s surprising that fewer producers haven’t tried it already. (Though passion fruits are notoriously prone to shortages, so maybe there’s a raw material issue to deal with.)

Skyy Passion Fruit is one of five new infused vodkas Skyy is rolling out, bottled at 70 proof and flavored with “100% natural” real fruit. Vs. some other infused vodkas, it’s got a clearly cleaner flavor. Some citrus, and a mouthful of passion fruit. It’s a far cry from some of those harsh, chemical-tasting infusions on the market.

Splash in a little water and a few ice cubes and you could sip this straight. Of course, it shines far brighter in fruit-focused cocktails. Add cranberry juice, lemonade, orange juice… there’s pretty much no fruit juice on the planet that isn’t improved with a touch of passion fruit.

I love this flavored vodka and I’m sure it’ll find its way into innumerable cocktails this summer.

A- / $16 / camparigroup.com